Bonobo

Creative Concept for photoshoot
Steve Agency, 2018 -
Creative Concept for photoshoot
Steve Agency, 2018 -
Creative Concept for photoshoot
Steve Agency, 2018 -
Creative Concept for photoshoot
Steve Agency, 2018 -
Creative Concept for photoshoot
Steve Agency, 2018 -
Creative Concept for photoshoot
Steve Agency, 2018 -
Creative Concept for photoshoot
Steve Agency, 2018 -
Creative Concept for photoshoot
Steve Agency, 2018 -
Creative Concept for photoshoot
Steve Agency, 2018 -
Creative Concept for photoshoot
Steve Agency, 2018 -
Creative Concept for photoshoot
Steve Agency, 2018 -

RAW INDIGO.

Photoshoot creative concept for the brand Bonobo Jeans.

Human as a landscape and minimalism tones to focus on the product: denim, cotton materials, curves and cuts.
The duality between a urban wearing VS nature for a contemporary representation of the ecological spirit of the brand.

Focus on raw (make-up, wild nature, materials), playing with elements as wind, earth… Domination of organic tones to create agraphic and dynamic environment.

Agency: Steve Paris, France
Year: 2018

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