Photoshoot creative concept for the brand Bonobo Jeans.
Human as a landscape and minimalism tones to focus on the product: denim, cotton materials, curves and cuts.
The duality between a urban wearing VS nature for a contemporary representation of the ecological spirit of the brand.
Focus on raw (make-up, wild nature, materials), playing with elements as wind, earth… Domination of organic tones to create agraphic and dynamic environment.
Agency: Steve Paris, France